Best 4 Customer Relationship Management (CRM) Apps:
Developing an effective customer relationship management (CRM) strategy is an essential part of managing your interactions between active and prospective customers. The advances in mobile technology have allowed business to engage with their customers from wherever their work takes them. Here are four excellent CRM apps that are compatible with mobile devices.
Vtiger allows you to unlock the full potential of your CRM data. By staying on top of your customers’ requests across a number of channels, you can deliver great customer service that will promote repeat business. The application will aggregate and track all your current requests from anywhere. You are also able to set up real-time alerts, keep track of your current projects and edit CRM projects on the go. While Vtiger is not free, its comprehensive set of features and stat tracking make it worth the cost. You can even take a free trial to verify it is suitable before paying.
SugarCRM Mobile is an extension of the Sugar Professional or Enterprise editions. It aims to speed up and simplify your interaction with customer data. It has an optimised interface that incorporates one-touch access to any contact’s phone number, email or location. New tasks, contacts and accounts can be set up using the Quick Create feature, making this app extremely adaptable if you’re out of the office a lot.
Sales tracking is at the heart of this app. Members of the sales team can keep track of customer contact information and potential opportunities just as they would using social media websites like Facebook and Twitter. Alerts can be set up to warn members of the team if there are any unexpected changes to current opportunities or projects. This allows them to quickly alter their strategy and take action from their mobile or tablet device.
Zoho CRM provides you with complete customer relationship life-cycle management from your mobile device. You can access all your contacts, accounts, events and potential leads in offline mode if you are outside a network coverage area. Once you re-establish a connection, any added or modified customer information will be automatically synced so all your records remain consistent and up to date. Zoho allows you to respond to calls or emails instantly and even gives directions to a contact’s address.
Each of these applications are available across a variety of desktop and mobile platforms. Simply visit the Apple, Android or Blackberry application stores if you wish to download them or view a full list of their features. If the idea of tracking your CRM strategy out of the office is appealing to you, there are a number of tablet computers from Viking Direct that can get you started. To view a more detailed breakdown of your CRM data, you will eventually have to log onto a computer. To satisfy this need, they also have a varied catalogue of laptop computers.